january 2022

NEWSMITHS: What we’re reading, making and thinking about this month.

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Last Minute Gift Guide: Brands That Give Back

Need a last minute gift for someone on your list? We’ve got you covered with a round up of 12 brands that give back.

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december 2021

NEWSMITHS: What we’re reading, making and thinking about this month.

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november 2021

NEWSMITHS: What we’re reading, making and thinking about this month.

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Smith Spotlight #3

It probably goes without saying, but Smith Design is full of creatives. In our new Smith Spotlight blog series, we’re highlighting the talents of our team and their endeavors outside of our studio. We’re excited to highlight the incredible art of Brian Greenhalgh in our third Spotlight!

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The Booming Pet Industry

Already a booming category, the sharp rise in pet ownership during the pandemic pushed demand for pet care, products and services to new highs. The American Pet Product association estimates that Americans spent an astounding $100 billion on their pets in 2020 alone.

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Smith Design Joins the Sustainable Packaging Coalition

We are excited to announce that Smith Design is now a member of the Sustainable Packaging Coalition! We are honored to join the ranks of brands, agencies and manufacturers across the supply chain that are committed to finding and implementing more sustainable packaging solutions. Sustainability has long been a core value at Smith Design.

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Designing for the COVID Generation

Designing meaningful products and experiences for kids carries unique challenges, and this has never been more true than for “Generation C”, the millions whose early formative years have been defined by living through the pandemic.

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Smith Spotlight #2

It probably goes without saying, but Smith Design is full of creatives. In our new Smith Spotlight blog series, we’re highlighting the talents of our team and their endeavors outside of our studio. Our second Smith Spotlight features our fabulous jewelry designer, Becki Murray!

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GDUSA AWARDS 2021

The results are in! We’re proud to announce that Smith Design has been awarded 8 GDUSA Awards, including 4 recent wins in the Health & Wellness category and 4 for American Package Design.

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Smith Spotlight #1

It probably goes without saying, but Smith Design is full of creatives. In our new Smith Spotlight blog series, we’re highlighting the talents of our team and their endeavors outside of our studio. Our first Smith Spotlight goes to our LEGO Master, Mike Doyle!

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2020: Giving Back & Looking Forward

At Smith Design, giving back is at the heart of our actions. In 2020, it was an honor to be a part of incredible causes and campaigns that provide support to those in need and advocate for progress on important issues.

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Back to School, Reimagined

Back-to-school shopping is one of the biggest retail holidays of the year. In 2019, consumers spent more than $26 billion in their shopping to stock up for the school year. Like so many traditions impacted in 2020, the usual back-to-school scramble felt different this year.

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Women In Design – Jessica Walsh

In this blog series, we shine a light on women trailblazers in the design industry. This month, we’re highlighting Jessica Walsh, a bright star in the design field and an all-around creative who unapologetically commits to the big idea.

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Women In Design – Zaha Hadid

In this blog series, we shine a light on women trailblazers in the design industry. This month, we’re celebrating architect Zaha Hadid. “A planet in her own orbit”, she stayed true to her unique vision throughout her career and continuously moved architectural design forward, becoming the first woman to receive the prestigious Pritzker Architecture Prize.

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Women In Design – Yesenia Perez-Cruz

In this blog series, we shine a light on women trailblazers in the design industry. This month, we’re highlighting Yesenia Perez-Cruz, a strong leader and an accomplished designer.

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Looking Back to Move Forward: How Nostalgia Sells Brands

Brands that focus on creating stronger emotional bonds between consumers and their products, especially in childhood and early adulthood, will find that those bonds are strong and lasting. As we weather our current circumstances, when the future is uncertain, we can all take some comfort in reminiscing in the way things used to be – because sometimes looking back is the best way to move forward.

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How Businesses Can Be a #ForceforGood

This May 5th, organizations around the world are coming together for #GivingTuesdayNow to celebrate generosity and unity in response to COVID-19.

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The Importance of Sustainability

As the impact we have on the environment becomes increasingly apparent, people are discovering new ways to innovate towards a healthier future.

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World Art Day 2020 – #HelpByDesign

To celebrate World Art Day 2020, the Smith Design team participated in #HelpByDesign.

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