It probably goes without saying, but Smith Design is full of creatives. In our new Smith Spotlight blog series, we’re highlighting the talents of our team and their endeavors outside of our studio. Follow along to get to know the people who make Smith Design awesome.
Our second Smith Spotlight features our fabulous jewelry designer, Becki Murray!
Like many of us, Becki had the chance to explore new hobbies during the quarantine of 2020. She began seeing colorful statement jewelry online that she loved, but she felt she could hand make similar pieces of the same quality, for a lower price. She started making a few pieces for herself, and after receiving compliments from her friends and family, she decided to start creating pieces to sell.
Her jewelry shop is run through Etsy @thebeckcollection. She advertises her designs through social media and word-of-mouth. The collections feature fun colors, unique shapes and forms, trendy patterns, and seasonal themes.
Through running a small business, she has learned to embrace the journey of learning new skills. She aims to continuously improve her processes for the best results, learning new tips and tricks along the way. From planning new ideas to executing the designs to packaging & handling shipping, she has learned the ins and outs of a small business, beyond the creative aspect.
Her favorite part of running this business is seeing people wearing her designs. She also enjoys advertising on social media. She likes to create fun promotional campaigns to drive business to her shop.
Her advice to other creatives starting their own small business would be to do plenty of research. When she first started out, she ordered a bulk shipment of boxes for her jewelry, only for the boxes to be too small with no option for return. She also recommends embracing social media as a powerful tool for marketing your brand and products.
Becki has been with Smith Design as a Designer for over 2 years. If you followed our Women in Design series, you’ve seen her colorful portraiture work.
You can often spot people sporting thebeckcollection earrings around our studio, and many of us have a print of the above Women in Design poster at our desks. We can’t wait to see what she creates next!
Stay tuned for our next Smith Spotlight.
thebeckcollection Etsy: etsy.com/shop/thebeckcollection
thebeckcollection Instagram: https://www.instagram.com/thebeckcollection/