Smith Design’s Creative Types

We shared the Creative Types test with our Smith Design team, for anyone interested in finding out what their creative type might be. Check out their results!

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Dieline Conference 2022

Smith Design had the opportunity to attend the 2022 Dieline Conference, where they had the chance to speak to many industry leaders and sit in on presentations that spoke about successful branding and creativity.

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October 2022

NEWSMITHS: What we’re reading, making and thinking about this month.

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Smith Design has been Awarded Gold!

Following our recent reevaluation, we are excited to share that we have been awarded an Ecovadis score of 69/100, putting us in the 94th percentile and a Gold Rating. We are also renewed as a certified Women-Owned Business with the following certifications: WBENC, WOSB, NJ WBE.

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Limited Edition Products

Companies are looking for unique ways to resonate with consumers and keep their brands relevant. Limited edition offerings and packaging stimulates appeal, renews anticipation, and increases desirability. We took a look at some of the current limited-edition offerings and designs.

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SMITH SPOTLIGHT #10

It probably goes without saying, but Smith Design is full of creatives. In our Smith Spotlight blog series, we’re highlighting the talent of our team and their endeavors outside of our studio. This month’s Smith Spotlight features the Salsa dancing queen, Melissa Mullin Sadowski.

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September 2022

NEWSMITHS: What we’re reading, making and thinking about this month.

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GDUSA Health + Wellness Awards 2022

The results are in! We’re proud to announce that Smith Design has been awarded 4  GDUSA Awards in the Health + Wellness Design category.

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Current Trends on Social

Due to popular social media’s such as Instagram and TikTok, there are new trends every day. We took a look at what trends are being talked about in the last few weeks.   

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Cracking The Premium Egg Shopper

The omnichannel experience has never been more important in building a compelling brand world and securing consumer loyalty. We partnered with Eggland’s Best to create a website for Born Free.

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August 2022

NEWSMITHS: What we’re reading, making and thinking about this month.

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Smith Spotlight #9

It probably goes without saying, but Smith Design is full of creatives. In our Smith Spotlight blog series, we’re highlighting the talent of our team and their endeavors outside of our studio. Our ninth Smith Spotlight features our resident FanGirl, Tricia Trozzi, who has a lot of stuff. A. Lot. Of. Stuff.

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Celebrating our Summer Interns

Meet our Summer Interns Jamie and Ethan!

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Instagram Shadowbans Influencers

The quick rise of TikTok’s popularity caused many other social media sites to decline in overall consumer use – stirring some rivalry, specifically between Instagram and TikTok.

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July 2022

NEWSMITHS: What we’re reading, making and thinking about this month.

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Summer Cocktail Recipes

Picture this: you are sitting pool side as the sun beams down, warming your skin, as you listen to your favorite summer songs. You think about how sipping on an ice cold cocktail would make this moment unbeatable. Our cocktail recipes are the perfect way to celebrate summer right!

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Smith Spotlight #8

It probably goes without saying, but Smith Design is full of creatives. In our Smith Spotlight blog series, we’re highlighting the talent of our team and their endeavors outside of our studio. Our eighth Smith Spotlight features our talented Marissa Cook, showing off her beautiful stationery and florist skills.

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Dollar Channel Opportunities 2022

While the face of physical shopping had already been going through years of transformation with the continued growth of e-commerce and convenience, the pandemic only accelerated that shift. While many retailers announce store closures and bankruptcy, one channel is experiencing growth and success – dollar channel.

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june 2022

NEWSMITHS: What we’re reading, making and thinking about this month.

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2022 FounderMade Discovery Show

In-person conferences and events are back and better than ever and our Smith Design team has been taking advantage of every event that we can. Most recently, Smith Design had the opportunity to attend the 2022 FounderMade Discovery Show at Spring Studios in New York. We met with some large companies such as TikTok, Honey, Athleta, as well as some up-and-coming emerging brands that are eager to take the industry by storm with new and innovative products.

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