Visual Generative AI is transforming the creative process by enhancing efficiency and creativity. Tools like Firefly, DALL-E, and Midjourney streamline design tasks, inspire new ideas, and reduce turnaround times. By integrating AI, designers can focus on high-level creativity, experiment with styles, and collaborate more effectively, staying ahead in a digital-first world.
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The chaos packaging trend disrupts retail with unconventional designs, like tampons in ice cream containers and water in beer cans. Small startups use bold packaging to stand out, fueled by social media influencers. As the trend grows, it also embraces sustainability, combining creativity with eco-friendly innovations for responsible design.
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This holiday season, we’re sharing recipes crafted to inspire moments of mindfulness and joy. Below, you’ll find six drinks that encourage you to take a moment to pause, be present, and enjoy the simple act of creating and savoring something special. They’re designed to brighten and bring warmth to your winter days. If you feel […]
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Adobe Max is far from your typical conference experience—it’s a dynamic fusion of revival, interactive experimentation, and cutting-edge creative learning. From the very first beat that thumped through the Opening Keynote, I was captivated, eyes lit with anticipation, and fully immersed in what Adobe had curated for us.
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National Days present a unique opportunity for brands to generate buzz and capture attention. With the right strategy, these observances can help your brand stand out, reach new audiences, and boost engagement. This blog will walk you through maximizing your brand’s potential by promoting relevant National Days and positioning your brand as a leader in its category.
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Smith Design is excited to announce our collaboration with Alfred Vail Elementary School and Levitate Creative Services on a vibrant new mural for Alfred Vail Elementary School’s cafeteria.
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As the New York summer heats up, so does the anticipation for the 2024 Summer Fancy Food Show! Filled with new and innovative culinary delight, this annual convention was totally worth the wait. This year, our President, CEO Jenna Smith attended, along with our design interns Rachel and Julia.
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Coachella 2024 brand collabs, hottest trends, and creative art installations.
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Two of our team members, Melissa Mullin Sadowski and Becki Murray had the opportunity to attend Adobe Max 2023 in Los Angeles this past month. They returned energized and inspired by the innovative advancements Adobe showcased, providing invaluable insights to enhance our workflow and unleash creative potential.
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Two of Smith Design’s team members, Dave and John, walked the aisles of the Summer Summer Fancy Food Show in NYC and brought back some observations and key insights into this year’s top food and beverage trends.
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Smith Design is thrilled to have worked in collaboration with End of Elm, Morristown Partnership, and Levitate Creative Services to sponsor Morristown’s first public mural bringing color, optimism and art to Morristown, New Jersey.
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Interested in getting to know a little bit more about our team here at Smith? We have put together a list of our team’s current favorite TV shows that you might even like too! Check it out.
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Momentum was a perfect theme for this year’s WBENC National Conference. For three full days over 4,000 people came together to learn, build relationships, and celebrate the impact of Women-Owned Brands and Champions of Supplier Diversity across a range of industries at the Gaylord Opryland Resort & Convention Center in Nashville, TN.
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It’s that time of year again! March is Women’s History Month, and to honor women’s contributions to American history we are excited to bring back our Women in Design series. We shine a light on the trailblazing women in the design industry.
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Hydration may be key to warding off signs of aging and chronic disease, but today’s upcoming beverage offerings provide a wide array of additional functional benefits. Wellness-aligned ingredients such as adaptogens, matcha, CBD, botanicals, and nootropics are making their way into beverages from enhanced water to cocktail alternatives.
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It probably goes without saying, but Smith Design is full of creatives. In our Smith Spotlight blog series, we’re highlighting the talent of our team and their endeavors outside of our studio. This month’s Smith Spotlight features the great Highland Bagpiper, Julianne Brown.
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At Smith Design, giving back is at the heart of our actions. It was an honor this year to be a part of incredible causes and campaigns that provide support to those in need and advocate for progress on important issues. We are proud to share our 2022 year in review of giving back.
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We shared the Creative Types test with our Smith Design team, for anyone interested in finding out what their creative type might be. Check out their results!
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Smith Design had the opportunity to attend the 2022 Dieline Conference, where they had the chance to speak to many industry leaders and sit in on presentations that spoke about successful branding and creativity.
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Following our recent reevaluation, we are excited to share that we have been awarded an Ecovadis score of 69/100, putting us in the 94th percentile and a Gold Rating. We are also renewed as a certified Women-Owned Business with the following certifications: WBENC, WOSB, NJ WBE.
Continue readingAt Smith Design, our culture is rooted in caring. We make a conscious and collective effort to translate our values into actions that benefit our staff, our clients, our community and our environment.
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