Smith Design Officially Kicks Off 40 Acts of Kindness Initiative


It’s been a busy few weeks for the team at Smith Design- and not just during business hours! Our 40 Acts of Kindness initiative (celebrating Smith Design’s 40 years in business with 40 volunteer efforts) got off to a great start, coordinating with local and global organizations to pay it forward and make a positive impact in our community.

You can find Gretchen Roughgarden every week at the Wayne Animal Shelter, providing exercise, socialization and -most importantly- affection to dogs waiting to find their forever homes. She recognized the opportunity while in the process of adopting her own fur baby (Dorothy) from an animal shelter last year, and the rest is history!

On a freezing January morning, the last thing you might think about is spending time outdoors- but for children in the heart of New York City, spending quality time outside in nature can be a breath of fresh air! And since 1877, the Fresh Air Fund has worked tirelessly to ensure summers for children in low-income neighborhoods are spent in the great outdoors- learning, laughing, and celebrating summer!

Smith Design was happy to help, with both a monetary donation and by delivering 125 blankets to The Fresh Air Fund in January, specially made for campers spending a night under the stars. We salute the organization’s ongoing efforts to give every child a summer they’ll never forget!


The Souper Bowl of Caring is an organization that works to mobilize those looking to fight hunger and poverty in their own communities each year around the time of the Super Bowl. The organization was originally founded by a youth group in 1990 and has since grown all over the world, collecting more than $130 million donated back into their own communities.

The Smith Design team collected and donated more than 250 cans of soup through Souper Bowl of Caring, who then distributed them to food banks right here in New Jersey.

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    At Smith Design, our culture is rooted in caring. We make a conscious and collective effort to translate our values into actions that benefit our staff, our clients, our community and our environment.


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