Balancing art and strategy to create clarity from complexity. Our work transforms vision into creative brand experiences.
Services
Strategy
We uncover insight to define opportunity. Our strategic process distills research, cultural context, and category dynamics into clear direction. From positioning and brand architecture to innovation platforms and design strategy, we align business goals with creative ambition, ensuring every idea is rooted in purpose and poised for impact.
Creative
We translate strategy into purposeful ideas that connect with your audience. Through design, storytelling, and brand expression, we craft work that inspires action and builds lasting value. Whether evolving an established brand or bringing a new one to life, our creative thinking balances emotion and clarity to drive distinction across every consumer touchpoint.
Realization
We bring ideas to life with precision and impact. Our production and implementation expertise ensures that every detail, from packaging to digital assets, meets the highest standards of craft and consistency. Our production team partners seamlessly with client teams and vendors to deliver design excellence at scale, on time, and on brand.
Activation
We activate brands with cohesion and clarity. Our omnichannel approach connects every touchpoint in a campaign to create a unified brand experience. We design activations that carry a consistent voice, visual language, and strategic purpose, ensuring the brand shows up powerfully and stays unmistakably on brand.
Brand Strategy & Positioning
We tap into consumer insights and the cultural landscape to develop strategy for your brand’s unique market position, and look to the future to uncover meaingful opportunities for growth.
- Brand Purpose + Positioning
- Audience Insights
- Cultural + Semiotic Analysis
- Naming + Copywriting
- Visual + Verbal Strategy
- Category + Competitive Analysis
- STORYTELLING
Brand Design & Extensions
At our core, we are a creative design agency driven to create compelling visual experiences. We provide tailored creative solutions for your brand, built around your biggest challenges and boldest ideas.
- Brand Identity + Logo Design
- Package Design
- Adaptive Designs
- Typography
- Brand Guidelines + Toolkits
- Marketing Materials
- Presentation Design
Photography, Video & Illustration
From packaging photography to editorial shoots, as well as recipe development and food styling, our in-house team of photographers, stylists, and art directors is here to meet all your photography and video needs.
- Photography + Video
- Food + Prop Styling
- Recipe Development
- Art Direction + Editing
- Animation + Motion
- Illustration + 3D WireFrames
- AI Image Generation
Digital, Web & Social Media
We craft innovative digital experiences that help your brand stand out and offer a comprehensive range of digital services, including website design and development, social media management, and email marketing tailored to align with your business needs and goals.
- Custom Website Design
- UX/UI Design
- Development + Coding
- Digital Marketing Campaigns
- Video Production
- Email Marketing
- Social Media Campaign Strategy
- Social Creation + Execution
Print Production
Transforming digital designs into printed packages, brochures, and advertisements, requires a deep understanding of the printing process, materials, and the brand’s values. Our print production specialists ensure that your designs are optimized for print, so they appear exactly as intended.
- Print Ready Files
- Finalized Packaging Design
- Mechanicals + Toolbox Layouts
- Color Spec’ing
- Prototypes & Mock-ups
- 3D renderings
- Print Vendor Management
Copywriting
Creating compelling and engaging copy can be a challenge. Even with the support of tools, copywriting can still be difficult due to limited time and resources. Our team of professionals are ready to assist with naming, taglines, social media, and various types of content creation.
- Name Generation
- Tagline Development
- Strategic Messaging
- Product Descriptions
- Brand Communication
- Brand Story
- Content Creation
Campaign Activation
Smith Design collaborates closely with clients to develop unique activations that reflect the brand’s identity while standing out in a crowded marketplace. Whether through events, digital campaigns, or experiential marketing, our team leverages creativity and strategy to build unforgettable moments that leave a lasting impression.
- Ominchannel Activations
- Presentations
- Digital Marketplace
- Digital Ads
- In-Store Aisle Visualization
- Retailer-specific Execution
- CTV
- Amazon A+
Brand Strategy & Positioning
We tap into consumer insights and the cultural landscape to develop strategy for your brand’s unique market position, and look to the future to uncover meaingful opportunities for growth.
- Brand Purpose + Positioning
- Audience Insights
Cultural + Semiotic Analysis - Naming + Copywriting
- Visual + Verbal Strategy
- Category + Competitive Analysis
- Storytelling
Brand Design & Extensions
At our core, we are a creative design agency driven to create compelling visual experiences. We provide tailored creative solutions for your brand, built around your biggest challenges and boldest ideas.
- Brand Identity + Logo Design
- Package Design
- Adaptive Designs
- Typography
- Brand Guidelines + Toolkits
- Marketing Materials
- Presentation Design
Photography, Video & Illustration
From packaging photography to editorial shoots, as well as recipe development and food styling, our in-house team of photographers, stylists, and art directors is here to meet all your photography and video needs.
- Photography + Video
- Food + Prop Styling
- Recipe Development
- Art Direction + Editing
- Animation + Motion
- Illustration + 3D
- WireFrames
- AI Image Generation
Digital, Web & Social Media
We craft innovative digital experiences that help your brand stand out and offer a comprehensive range of digital services, including website design and development, social media management, and email marketing tailored to align with your business needs and goals.
- Custom Website Design
- UX/UI Design
- Development + Coding
- Digital Marketing
- Campaigns
- Video Production
- Email Marketing
- Social Media Campaign
- Strategy
- Social Creation + Execution
Print Production
Transforming digital designs into printed packages, brochures, and advertisements, requires a deep understanding of the printing process, materials, and the brand’s values. Our print production specialists ensure that your designs are optimized for print, so they appear exactly as intended.
- Print Ready Files
- Finalized Packaging Design
- Mechanicals + Toolbox Layouts
- Color Spec’ing
- Prototypes & Mock-ups
- 3D renderings
- Print Vendor Management
Copywriting
Creating compelling and engaging copy can be a challenge. Even with the support of tools, copywriting can still be difficult due to limited time and resources. Our team of professionals are ready to assist with naming, taglines, social media, and various types of content creation.
- Name Generation
- Tagline Development
- Strategic Messaging
- Product Descriptions
- Brand Communication
- Brand Story
- Content Creation
Campaign Activation
Smith Design collaborates closely with clients to develop unique activations that reflect the brand’s identity while standing out in a crowded marketplace. Whether through events, digital campaigns, or experiential marketing, our team leverages creativity and strategy to build unforgettable moments that leave a lasting impression.
- Ominchannel Activations
- Presentations
- Digital Marketplace
- Digital Ads
- In-Store Aisle Visualization
- Retailer-specific Execution
- CTV
- Amazon A+
Services
We uncover insight to define opportunity. Our strategic process distills research, cultural context, and category dynamics into clear direction. From positioning and brand architecture to innovation platforms and design strategy, we align business goals with creative ambition, ensuring every idea is rooted in purpose and poised for impact.
We translate strategy into purposeful ideas that connect with your audience. Through design, storytelling, and brand expression, we craft work that inspires action and builds lasting value. Whether evolving an established brand or bringing a new one to life, our creative thinking balances emotion and clarity to drive distinction across every consumer touchpoint.
We bring ideas to life with precision and impact. Our production and implementation expertise ensures that every detail, from packaging to digital assets, meets the highest standards of craft and consistency. Our production team partners seamlessly with client teams and vendors to deliver design excellence at scale, on time, and on brand.
We activate brands with cohesion and clarity. Our omnichannel approach connects every touchpoint in a campaign to create a unified brand experience. We design activations that carry a consistent voice, visual language, and strategic purpose, ensuring the brand shows up powerfully and stays unmistakably on brand.