At Smith Design, we believe in delivering the highest quality work and exceeding our clients’ expectations. We are growing and looking for leaders to help steer the future of our brand.
Smith Design is a WBENC full-service Brand Design Agency based in NJ with over 40 years of experience in creating breakthrough visual solutions for brands to win in the marketplace. In addition to strategic brand design (visual branding, packaging, graphics and structural concepts) we also extend visual and verbal strategy to various digital and physical touchpoints including social content development, web sites, in-store POS, activation, corporate identities, style guides, and environments.
We are looking for a result-driven Director of Strategy & Insight that will strategically define how brands can use the extraordinary power of design to drive better business outcomes. The ideal candidate has confidence in classic brand strategy such as brand positioning/repositioning, innovation strategy, category vision and brand architecture as well as insight based portolio strategy. The Director of Strategy & Insight’s responsibilities include conducting extensive research, analyzing findings, makinging recommendations, presenting to clients and briefing creatives. We are looking for a candidate who is a strategic thinker with a knack for uncovering consumer insights that inform strategy development. Ultimately, the outstanding Director of Strategy & Insight should have strong interpersonal communication skills, research skills, an interest in creative branding and marketing with an analytical mindset and be an excellent storyteller.
We have a range of exciting challenges and briefs that include revolutionary brand redesigns for complex branded package design systems, as well as brand refreshes that help brands retain relevancy while growing new audiences with product innovation. Our work and clients span many different industries and categoires including food and beverages, health & wellness/personal care, Pharma/OTC, household, and electronics.
Duties & Responsibilities:
Smith Design offers great benefits: Medical, dental, vision insurance, life insurance, voluntary long term and short-term disability plans, hospital, accidental, and cancer protection insurance plans, 401k plus profit sharing, training opportunities, WFH Fridays and 12 flexible WFH days of your choice annually, 15 paid time off plus 3 floating days (pro rata) immediately, healthy snacks always available.
We are committed to Equal Opportunity regardless of race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, sexual orientation, or any other legally protected status.